Do you wish to build your company's visibility in China and engage with a Chinese speaking audience? Do you know your Caijin from your Caixin?
The intention for this seminar is to help you become more Chinese media savvy, by better understanding the Chinese media landscape and how to navigate it. In this session, we will:
- Outline the changing Chinese media environment
- Introduce the major Chinese media outlets, highlighting the key Chinese business press
- Provide tips on engaging with journalists in China
- Look at the dynamic overseas Chinese-language media landscape